What is Regional Marketing

Regional marketing as the name suggest focuses on all sorts of marketing corresponding to a particular region or place. This then involves the use of all the basic tactics and techniques used for any sort of successful marketing for the promotion of a particular company's services or products. Regional Marketing has now been considered to be on of the useful aspects of marketing.
Regional marketing is one of those marketing techniques which are emerging yet again to mark their impact.
The techniques involved in the regional marketing are worthy of successful results for example the part of the search engine marketing is focused on a smaller and regional search engine and also directories which makes a good business sense and also aids one to adjust back into the local market.
The listings in the web directories and the search engines under the regional category for example with the websites like the DMOZ.com and yahoo brings about the site under more relevant and searches on the web ranking the website much higher for the users to be attracted, under one single search category.
Regional means within the country and therefore it is vital to obtain a domain which is based in that specific company in use. For example co.uk is used for United Kingdom just as .ca is used for Canada. These are often used in the domain names also so as to be able to target the multiple regional markets and also search engines.